Tour de France Poster
Tasked with creating a poster for an event of my choice. I decided to design for the Tour de France, an event I knew little about but was excited to explore. I approached the project with the goal of capturing it’s rich French heritage and iconic atmosphere.
Sketches
Early sketches helped me explore layout ideas and experiment with different directions before committing to a final approach.
1st Draft
This stage translated the sketches into a digital format, giving shape to the concept and highlighting areas that needed refinement.
2nd Draft
The second draft refined spacing, hierarchy, and visual flow, addressing feedback and strengthening the overall direction.
Final Draft
The final draft brings all adjustments together, creating a complete, polished piece that reflects the project’s goals and visual direction.